We joined La Marina Shopping Centre to promote the conservation of biodiversity through a large-format game aimed at children that they have created exclusively for this action. The recreational activity consists of two large panels with drawings of animals which is located inside the shopping centre.

The little ones will have to explore and discover the three main animals that are in a vulnerable conservation situation. The panels have a QR code where users can benefit from a series of advantages, such as discounts on tickets to access Terra Natura Benidorm, among others. Through this collaboration, the aim is to make visible the conservation problems suffered by some species among the smallest and their families in a playful way.