Terra Natura Benidorm, first leisure park to sign an agreement with Renfe in the Valencian Community
agreement has been signed during the celebration of FITUR and will allow the
theme park be promoted as a tourist destination.
Natura Benidorm has become the first theme park in the Valencian Community that
signs a collaboration agreement with Renfe with the aim of promoting the theme
parks as a tourist destination, and its geographical environment. The action
seeks to promote and favour the arrival of visitors through railway transport
to this park and the autonomous territory.
of the agreement has been made at the celebration of the International Tourism
Trade fair (FITUR), which takes place these days in Madrid. The event was
attended by the director of Commercial Services of Renfe, Miguel Ángel Remacha,
and the Commercial Director of Terra Natura Benidorm, Javier Zapata. Both
representatives have agreed on the importance of the train as a way of tourism
commercial director of Terra Natura Benidorm "the signing of this
agreement represents a very important step in the promotion strategy that we
have been developing for years, since it helps us to consolidate as a reference
in leisure tourism in the Valencian Community". "This agreement will
bring hundreds of people the unique offer of entertainment, conservation and
nature that we provide in our parks," Zapata said.
agreement includes the promotion of Terra Natura Benidorm on high-speed trains
through audio-visual equipment that travellers can see along their journey.
Also, the park will be responsible for publicizing the services offered by
Renfe Viajeros among its visitors, paying special attention to those who are
linked to cultural tourism and congress tourism.